"Honey look at this," his wife said. She pointed to the computer screen. "Maybe this could help. They are Sports ID Labels. You put them on and it is easier to get lost sports equipment returned. What do you think?" Tim looked at the Sports ID labels. There was room for the camp name, address and contact information. Surely if someone found a lacrosse stick, baseball helmet or baseball bat from the camp, they would probably return it. It was worth a chance. And it was a lot better than closing the camp down. He placed an order for the Sports ID labels. Soon he and his wife were adding the labels to the sports equipment and hoping for the best.
Tim reminded both the campers and the camp counselors about lost equipment. "I know you are having fun playing sports. Try to remember to bring all sports equipment back with you. All sports equipment now has a Sports ID Label on it." He pointed out where the labels were. "Those look great," a camp counselor said. Everyone got on the bus to go to the baseball field.
Tim wasn't entirely surprised when they returned without one of the bats. He was glad he'd put the Sports ID Labels on all the equipment. "Maybe someone will call," his wife said. Tim nodded his head. All he could do was hope. He didn't want to have to order more equipment in the middle of camp season; it was an expense he simply couldn't afford. But the campers needed equipment to play.
A woman and her three boys were in Tim's office the next day. "My son found this baseball bat in the park and it has your camp name on it," she said. Tim smiled. "Yes, that's ours. We were on the baseball field yesterday. Thank you so much for returning it."
"I didn't realize there was a sports camp here. We are new to the area. Are you accepting applications?" the woman said. "I have three boys I'd like to get into camp for the summer. I know it is late in the season."
"We'd be happy to have the boys for camp this summer," Tim said. This was a surprise. Getting the bat back was terrific, but getting more campers too? That was simply amazing. Tim gave her the information to start on Monday.
"Aren't you glad we got the Sports ID Labels?" his wife said. "I think its going to be a great season." And Tim could only agree.
Source: http://www.artipot.com/articles/1329015/tim-thortons-sports-camp-uses-sports-id-labels.htm
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